AI Insights · Timothy · October 2021
Top 5 Consumer Finance Apps Performance in Madagascar Q3 2021
Discover the performance trends of the top 5 consumer finance apps in Madagascar during Q3 2021, including downloads, active users, and revenue metrics.
In the third quarter of 2021, the top 5 consumer finance applications in Madagascar showcased varied performance trends across downloads and active users. Here’s a detailed look at the weekly metrics for each app.
Nubank: conta, cartão e mais experienced growth in weekly downloads, starting from approximately 1.1K in late June and peaking at around 2.6K by mid-September. The app's active users also saw a steady increase from 6.8K to 16.8K over the quarter.
neobank dari BNC Digital had fluctuating download numbers, beginning at 1.7K in late June, dipping to 81 in late August, and then rising to 3.1K by the end of September. The active user count followed a similar trend, starting at 2.4K and climbing to 6.9K by the end of the quarter.
CAIXA maintained relatively stable download numbers, with weekly downloads ranging between 230 and 829 throughout the quarter. The app's active users increased gradually from 3.1K in late June to 5.1K by the end of September.
Santander Brasil saw moderate weekly downloads, starting at 400 and ending at 426. The active user base for this app grew from 2.3K to 4K over the same period.
Yono Lite SBI - Mobile Banking showed a steady trend in downloads, beginning at 211 and reaching a high of 606 in early September before slightly dropping to 305 by the end of the month. The active user count increased from 551 to around 1.5K over the quarter.
These insights highlight the dynamic trends in the consumer finance app market in Madagascar for Q3 2021. For more detailed analytics and insights, visit Sensor Tower.
